Privacy policy
Last updated 12 October 2026
This policy explains how Marriage Service Denmark I/S handles personal data when you visit our website, contact us or use our services.
1. Who is responsible
Marriage Service Denmark I/S, CVR 45058077, Adilsvej 8, 4. tv., 2000 Frederiksberg, Denmark, is the data controller. Contact us at [email protected].
2. What we collect
- Contact form: your email address, the package you are interested in, both partners' nationality and country of residence, whether each of you has a residence permit or visa, and how long you have been together.
- Emails and booked calls: your name, your email address and what you write to us. When you book a call, also the time you choose.
- Your marriage case: names, contact details, nationality, residence, copies of passports and permits, marital history, evidence of your relationship, and your witnesses' names and addresses.
- Payment: Stripe handles your card payment. We receive the payment confirmation, not your full card number.
- Website visits: technical data such as your IP address, browser type and the pages you request, which our hosting and security providers need to deliver the website. If you accept statistics and marketing cookies, also usage data through Google Tag Manager, including whether a visit from one of our Google adverts led to an enquiry or a booked call (section 8).
3. Why we use it, and our legal basis
- To answer your enquiry and assess your case, at your request before an agreement (GDPR article 6(1)(b)).
- To handle your marriage case under our agreement with you (article 6(1)(b)). We use your data only for your case.
- To keep accounting records, as the Danish Bookkeeping Act requires (article 6(1)(c)).
- To run and protect the website (our legitimate interest, article 6(1)(f)).
- For statistics and marketing cookies, only with your consent (article 6(1)(a)). You can withdraw it at any time.
4. Who we share it with
- The Danish Agency of Family Law and the municipality, as far as your case requires.
- Our data processors, who may use the data only on our instructions:
- Stripe: card payments.
- Google: email, calendar booking and document storage, and Google Tag Manager, Google Analytics and Google Ads if you accept statistics and marketing cookies.
- Anthropic: an AI service that helps us draft replies.
- one.com: delivers messages from the contact form to our inbox.
- Our website host and Cloudflare: hosting, content delivery and security.
- The provider of our server-side tagging server (sst.marriageservicedenmark.com): Google Tag Manager is loaded through it, and statistics and marketing data are sent through it, only if you accept statistics and marketing cookies.
We do not sell your data.
5. Transfers outside the EU/EEA
Some of our processors, for example Stripe, Google and Anthropic, are based in the USA or may process data there. These transfers are based on the EU–US Data Privacy Framework or on the European Commission's standard contractual clauses.
6. How long we keep it
- Case documents and case data: deleted three months after the wedding, or three months after the case ends without a wedding.
- Enquiries that do not lead to an agreement: deleted three months after our last contact.
- Accounting records: kept for five years, as Danish law requires.
- Your cookie choice: remembered for 180 days (section 8).
7. Your rights
You can ask for access to your data and for correction or deletion. You can also ask us to restrict the processing, object to processing based on our legitimate interest, and receive the data you gave us in a portable format. If we rely on your consent, you can withdraw it at any time. This does not affect processing that took place before.
Write to [email protected]. You can also complain to Datatilsynet, the Danish Data Protection Agency (www.datatilsynet.dk).
8. Cookies
Necessary cookies are always used. Statistics and marketing cookies are used only if you click "Accept" in the cookie banner; until then, Google Tag Manager is not loaded at all. You can change your choice at any time with the "Cookie settings" link at the bottom of every page.
| Cookie | Purpose | Type | Expires |
|---|---|---|---|
| NEXT_LOCALE | Remembers the language of the website | Necessary | When you close the browser |
| msd_cookie_consent | Remembers your cookie choice | Necessary | 180 days |
| _ga, _ga_XXXXXXXXXX | Google Analytics, loaded through Google Tag Manager: counts visits and tells visitors apart | Statistics, only with your consent | 2 years |
| _gcl_au | Google Ads, loaded through Google Tag Manager: tells us whether a visit from one of our Google adverts led to an enquiry or a booked call | Marketing, only with your consent | 90 days |
Other statistics or marketing tags in Google Tag Manager also run only after you have accepted.
9. Changes
We may update this policy. The current version is always available on this page.